2024
Ebb & Tide: The Underwater Restaurant
A futuristic hospitality concept designed for the year 2049 — Ebb & Tide is an underwater fine-dining experience that blends spatial storytelling, sustainable architecture, and emotional design.
CREATIVE DIRECTION
3D VISUALIZATION
Know More
Developed as part of an international jury project across École Intuit Lab campuses in India, Brazil, Paris, Marseille, and Shanghai, this concept explored the future of immersive dining spaces.
I created branding, packaging, menu design, space concept, and 3D visualization for an underwater restaurant set in a future Kolkata city. The goal was to craft an identity that feels calm, intelligent, and deeply human — where architecture, typography, and emotion meet beneath the surface.
Problem
The challenge was to design a hospitality experience that looked fifty years ahead without losing its soul. Underwater dining often feels gimmicky — Ebb & Tide needed to balance spectacle with intimacy, sustainability with sophistication.
The project demanded not just aesthetic imagination, but systemic thinking — how would light behave underwater? How do we communicate comfort, safety, and elegance within a submerged environment? The identity had to answer these questions while also feeling timeless, avoiding the trap of “sci-fi futurism” and focusing on human futurism instead.
Concept
The concept stemmed from the natural rhythm of tides — the ebb and flow of emotion, light, and human connection. The brand language was built around fluid forms, gradient transitions, and soft contrast — reflecting both calmness and motion.
Typography was kept organic yet structured, inspired by underwater current patterns and ripples. The logo embodies duality — serenity and strength — while the color palette draws from deep-sea blues, glass tones, and refracted light. The menu and packaging extended this philosophy through translucency, texture, and minimal type composition.
The architecture and spatial concept followed the same rhythm: curved pathways, filtered lighting, and gentle movement that echoes how water interacts with light.
Solution
The design process began with extensive research into biomimicry and sustainable underwater construction. I mapped material behavior, visibility gradients, and sensory interactions to inform both spatial design and brand identity.
Working through 3D renders in Blender, I visualized the restaurant’s structure, ambiance, and user journey — from entrance to dining pods. Every detail was treated as part of the narrative: the typography mimicked movement, the lighting simulated refracted surfaces, and the sound design imagined a tranquil underwater atmosphere.
The final presentation unified branding, interior visualization, and menu design into one cohesive storytelling ecosystem — a future where design doesn’t imitate nature, but becomes part of it.
More Works
©2025
FAQ
01
What does a project look like?
02
How is the pricing structured?
03
Are all projects fixed scope?
04
What’s the ROI of design?
05
How do we measure success?
06
What do I need to get started?
07
Do you only take big projects?
08
Do you collaborate with agencies or individuals?
2024
Ebb & Tide: The Underwater Restaurant
A futuristic hospitality concept designed for the year 2049 — Ebb & Tide is an underwater fine-dining experience that blends spatial storytelling, sustainable architecture, and emotional design.
CREATIVE DIRECTION
3D VISUALIZATION
Know More
Developed as part of an international jury project across École Intuit Lab campuses in India, Brazil, Paris, Marseille, and Shanghai, this concept explored the future of immersive dining spaces.
I created branding, packaging, menu design, space concept, and 3D visualization for an underwater restaurant set in a future Kolkata city. The goal was to craft an identity that feels calm, intelligent, and deeply human — where architecture, typography, and emotion meet beneath the surface.
Problem
The challenge was to design a hospitality experience that looked fifty years ahead without losing its soul. Underwater dining often feels gimmicky — Ebb & Tide needed to balance spectacle with intimacy, sustainability with sophistication.
The project demanded not just aesthetic imagination, but systemic thinking — how would light behave underwater? How do we communicate comfort, safety, and elegance within a submerged environment? The identity had to answer these questions while also feeling timeless, avoiding the trap of “sci-fi futurism” and focusing on human futurism instead.
Concept
The concept stemmed from the natural rhythm of tides — the ebb and flow of emotion, light, and human connection. The brand language was built around fluid forms, gradient transitions, and soft contrast — reflecting both calmness and motion.
Typography was kept organic yet structured, inspired by underwater current patterns and ripples. The logo embodies duality — serenity and strength — while the color palette draws from deep-sea blues, glass tones, and refracted light. The menu and packaging extended this philosophy through translucency, texture, and minimal type composition.
The architecture and spatial concept followed the same rhythm: curved pathways, filtered lighting, and gentle movement that echoes how water interacts with light.
Solution
The design process began with extensive research into biomimicry and sustainable underwater construction. I mapped material behavior, visibility gradients, and sensory interactions to inform both spatial design and brand identity.
Working through 3D renders in Blender, I visualized the restaurant’s structure, ambiance, and user journey — from entrance to dining pods. Every detail was treated as part of the narrative: the typography mimicked movement, the lighting simulated refracted surfaces, and the sound design imagined a tranquil underwater atmosphere.
The final presentation unified branding, interior visualization, and menu design into one cohesive storytelling ecosystem — a future where design doesn’t imitate nature, but becomes part of it.
More Works
©2025
FAQ
01
What does a project look like?
02
How is the pricing structured?
03
Are all projects fixed scope?
04
What’s the ROI of design?
05
How do we measure success?
06
What do I need to get started?
07
Do you only take big projects?
08
Do you collaborate with agencies or individuals?
2024
Ebb & Tide: The Underwater Restaurant
A futuristic hospitality concept designed for the year 2049 — Ebb & Tide is an underwater fine-dining experience that blends spatial storytelling, sustainable architecture, and emotional design.
CREATIVE DIRECTION
3D VISUALIZATION
Know More
Developed as part of an international jury project across École Intuit Lab campuses in India, Brazil, Paris, Marseille, and Shanghai, this concept explored the future of immersive dining spaces.
I created branding, packaging, menu design, space concept, and 3D visualization for an underwater restaurant set in a future Kolkata city. The goal was to craft an identity that feels calm, intelligent, and deeply human — where architecture, typography, and emotion meet beneath the surface.
Problem
The challenge was to design a hospitality experience that looked fifty years ahead without losing its soul. Underwater dining often feels gimmicky — Ebb & Tide needed to balance spectacle with intimacy, sustainability with sophistication.
The project demanded not just aesthetic imagination, but systemic thinking — how would light behave underwater? How do we communicate comfort, safety, and elegance within a submerged environment? The identity had to answer these questions while also feeling timeless, avoiding the trap of “sci-fi futurism” and focusing on human futurism instead.
Concept
The concept stemmed from the natural rhythm of tides — the ebb and flow of emotion, light, and human connection. The brand language was built around fluid forms, gradient transitions, and soft contrast — reflecting both calmness and motion.
Typography was kept organic yet structured, inspired by underwater current patterns and ripples. The logo embodies duality — serenity and strength — while the color palette draws from deep-sea blues, glass tones, and refracted light. The menu and packaging extended this philosophy through translucency, texture, and minimal type composition.
The architecture and spatial concept followed the same rhythm: curved pathways, filtered lighting, and gentle movement that echoes how water interacts with light.
Solution
The design process began with extensive research into biomimicry and sustainable underwater construction. I mapped material behavior, visibility gradients, and sensory interactions to inform both spatial design and brand identity.
Working through 3D renders in Blender, I visualized the restaurant’s structure, ambiance, and user journey — from entrance to dining pods. Every detail was treated as part of the narrative: the typography mimicked movement, the lighting simulated refracted surfaces, and the sound design imagined a tranquil underwater atmosphere.
The final presentation unified branding, interior visualization, and menu design into one cohesive storytelling ecosystem — a future where design doesn’t imitate nature, but becomes part of it.
More Works
©2025
FAQ
What does a project look like?
How is the pricing structured?
Are all projects fixed scope?
What’s the ROI of design?
How do we measure success?
What do I need to get started?
Do you only take big projects?
Do you collaborate with agencies or individuals?